Can we bring more meaning to our lives and help change the world at the same tim
e? In "Screw Business as Usual", Richard Branson at his brilliant and motivating
best, shares some fascinating and inspiring stories about the people who are al
ready leading the way in transforming business into a force for good, for people
and for the planet. Reflecting on some of his own experiences, and those of the
Virgin Group, he also shares his new vision for the future and describes how bu
sinesses can help create a more prosperous world for everyone. It's time to turn
capitalism upside down - to shift our values, to switch from a just profit focu
s to caring for people, communities and the world and to turn our work into some
thing we both love and are proud of.
